The C-suite & cockpit
Reeve gives you a C-suite of AI agents — CEO, CMO, Concierge, and Engineer — that operate your business, run from the cockpit.
The C-suite & cockpit
Reeve gives you a C-suite of AI agents that operate your business. Each owns a function, the way a leadership team would, and they coordinate through shared memory so they're always working from the same picture.
The C-suite
| Role | Owns |
|---|---|
| CEO | Orchestrates the team, sets strategy, and coordinates the other agents toward your goals. This is the coordinator-and-manager layer that breaks work down and routes it. |
| CMO | Marketing: paid ads across Meta, Google, and TikTok; email and SMS; social; brand; and content. This is the work that flows through the Studio, Copy, and AdBuyer surfaces. |
| Concierge | Customer support across chat, email, and SMS — the Customer Concierge that handles automated customer support and escalates when it needs you. |
| Engineer | Developer and code work — building, testing, and shipping. |
Under the hood, Reeve organizes work as a Coordinator → Manager → Worker hierarchy: a coordinator plans the session, managers own areas of work, and workers execute tasks. The C-suite is how that team shows up to you.
The cockpit
The cockpit is your logged-in workspace — where you run the team day to day. It brings together:
- Dashboard — ads, support, social, revenue, and analytics at a glance, with live metrics you can click into. Named views like the Ad Expert, the Customer Concierge, and Social Insights give each area a focused home.
- Agents — create and manage your AI agents. See Agents & skills.
- Goals — set an outcome and let the team work toward it. See Set a goal.
- Skills — the catalog of capabilities you enable per agent.
- Pipelines — a live monitor of what your agents are running right now.
- Team — members, roles and permissions, billing, API keys, and your org's agents.
The daily cycle
Running your business with Reeve settles into a simple rhythm:
- Review — open the dashboard and see what moved: ad performance, support volume, revenue, social. The team has already done the work and surfaced what matters.
- Approve, edit, or reject — anything that spends money or goes live waits for your sign-off. Approve it, ask for changes, or reject it. See Autonomy & approvals.
- Act — adjust a goal, nudge a campaign, or ask a question in Chat. The team picks it up from there.
How much lands in your approval queue depends on the autonomy level you set — from "watch and report" to "run the show." You decide where the line is.
Your AI Team
Reeve is the AI business team that replaces your agency stack — a C-suite of AI agents that run marketing, support, analytics, and development. You set goals and approve their actions.
Set a goal
Give your AI team an outcome to work toward — set a budget and an approval gate, then track progress as the team executes.