Reeve.DNA

What it does

• Reeve.DNA looks at your actual product and lifestyle photos, not just your website's code, to figure out your brand's true colors. It identifies your primary, secondary, accent, and background colors, then double-checks them for accuracy. Along the way, it also generates a quick description of your brand's overall style and voice.
• When finding images for a brand's profile, Reeve.DNA checks several image sources in order and uses the first one that returns good results. This means that if one provider is temporarily down or unavailable, your brand's profile still gets the images it needs without delay.
• Reeve.DNA automatically identifies words that clash with your brand's identity—for example, flagging terms like "plastic" or "disposable" for a premium, durable-goods brand. Every piece of content the system generates is automatically checked against this list before it's delivered, so you never have to worry about off-brand language slipping through.
• You can try Reeve.DNA without signing in, with up to 5 new brand lookups per hour for free. Sign in with your organization account to draw from your team's own lookup quota and get expanded access beyond that limit.

Getting started

1. Try it without signing in: anonymous callers get up to 5 new brand lookups per hour.
2. For more, grant the dna capability to your host app and authenticate with your Reeve host key (X-Reeve-Host-Key) or organization sign-in to draw from your team's lookup quota.
3. Make your first request and check the response, then wire it into your app.

Limits & notes

• Authenticated usage is metered against your Reeve credit balance via dna_image_search; see the pricing page for current rates. Anonymous lookups within the free hourly limit are not charged.
• Anonymous lookups are rate-limited per IP; authenticated requests authorize on your organization and draw from its lookup quota.

FAQ

What does Reeve.DNA do?

Reeve.DNA looks at your actual product and lifestyle photos, not just your website's code, to figure out your brand's true colors. It identifies your primary, secondary, accent, and background colors, then double-checks them for accuracy. Along the way, it also generates a quick description of your brand's overall style and voice.

What else should I know about Reeve.DNA?

When finding images for a brand's profile, Reeve.DNA checks several image sources in order and uses the first one that returns good results. This means that if one provider is temporarily down or unavailable, your brand's profile still gets the images it needs without delay.

How is Reeve.DNA billed?

Authenticated usage is metered against your Reeve credit balance; see the pricing page for rates. Anonymous lookups within the free hourly limit are not charged.

Sources

6 of 13 claims on this page are grounded in the Reeve.Knowledge product corpus. The rest are product/catalog reference copy with no Knowledge card behind them, listed as uncited below.

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• overview — uncited (reference copy)
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